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Zappos & Lights FC announce exclusive jersey and e-commerce partnership

By Lights FC Staff, 12/06/17, 10:45AM PST


Zappos, Lights FC team up on multi-platform, 3-year deal as professional soccer becomes a Downtown Las Vegas staple in 2018.

Las Vegas Lights FC has joined forces with one of the city's most iconic brands - Zappos - on a multi-platform, 3-year deal, as professional soccer becomes a Downtown Las Vegas staple in 2018.

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When Las Vegas Lights FC takes the pitch for the first time at Cashman Field in February 2018, it will do so with one of Las Vegas’s most recognizable brands as its first presenting sponsor.

Zappos and Las Vegas Lights FC have joined forces in a 3-year deal for the online retailer to be the club’s jersey sponsor and exclusive e-commerce partner, bringing the company’s world-class customer service to Lights FC.

“Our club is proud to call Downtown Las Vegas our home, and there is no more emblematic partner for us than Zappos,” said Brett Lashbrook, team owner and CEO of Lights FC. “We have our sights set on breaking the traditional American sports model in many ways. We look forward to showing both Lights FC’s & Zappos’ commitment to providing a unique partnership that our fans can enjoy while continuing to help Downtown Las Vegas grow.”

“This partnership gives us at Zappos the opportunity to help our community grow for our residents as well as sports fans everywhere,” said Loren Becker, Zappos Experience and Community Manager.

The deal marks Zappos’ first foray into team sports sponsorship, and is groundbreaking in many ways. Zappos will not only be featured prominently on Lights FC’s official home and away uniforms, but Zappos assisted with the design of the soon-to-be-unveiled, distinctive kits. Zappos will also host fans at tailgate parties at home games throughout the season, and have broad presences in-stadium, at, in the community and on every club marketing platform.

The Lights FC uniforms will feature Zappos branding on the chest, and once unveiled, jerseys will be available for sale at and at the Zappos Z Boutique on the company’s Downtown Las Vegas campus. Jerseys will also be available for sale at all Lights FC home games.

Lights FC 2018 season tickets are on sale now and start at just $200, with each season ticket purchased including a free team jersey (valued at $80). Single-game tickets for groups of 10 or more are also now on sale, starting at just $18 per ticket, with each ticket purchased including a free Lights FC scarf (valued at $20).

You can secure your spot in line today for season tickets by making a $20 deposit, plus view all season ticket pricing by visiting For more ticketing inquiries, call us at 702.728.GOAL (4625).


Established in 1999, has quickly become a leading destination in online apparel and footwear sales by striving to provide shoppers with the best possible service and selection. Zappos currently showcases millions of products from over 1,000 clothing and shoe brands. Zappos is also proud to be rated ELITE by STELLAService and was named a J.D. Power 2011 Customer Service Champion, one of only 40 companies so named in the U.S. More information about the customer service philosophy, unique culture and job openings can be found at More information about Zappos Insights, and its business membership program can be found at, Inc. is a subsidiary of (AMZN), Inc.


Lights FC, the 33rd team in the USL, will begin preseason play at Cashman Field in February 2018, with a home schedule of 20-plus matches running through at least October 2018. While sharing Cashman Field during the inaugural season with the Las Vegas 51s, the stadium and playing surface will be converted to a fully natural grass playing turf to provide an intimate, authentic soccer environment for each home match.